# Clear, responsive web design connected to business goals.

> I design and build professional web experiences for businesses in Nicaragua and remote teams, focusing on clarity, conversion, accessibility, and performance.

- Profile: [Aynat Cortez](https://aynatcortez.com/en/)

A professional website does not end with an attractive interface. Architecture, content, mobile experience, and every call to action should help the right person understand the offer and move forward.

## Problem

### When a website looks good but does not explain or convert.

I work across the product structure to avoid generic pages, confusing journeys, weak content hierarchy, and mobile experiences treated as an afterthought.

## Working approach

- **Structure:** I organize content, hierarchy, and journeys around real user questions.
- **Interface:** I build a consistent, readable, responsive, and accessible visual system.
- **Delivery:** I implement, test, and optimize the experience for stable operation.

## What I can solve

- Information architecture and content hierarchy
- Responsive design for desktop, tablet, and mobile
- Landing pages, corporate websites, and portfolios
- Accurate implementation from Figma designs
- Forms, measurement, and conversion journeys
- Accessibility, QA, and performance optimization

## Related case studies

- [Herasa](https://aynatcortez.com/en/projects/herasa/index.md): Corporate website designed to communicate business services clearly and support new commercial opportunities.
- [Plat Academy](https://aynatcortez.com/en/projects/plat-academy/index.md): Educational platform with financial content and practical tools for better decision-making.
- [Remote Talent LATAM](https://aynatcortez.com/en/projects/remote-talent-latam/index.md): Talent platform rebuilt with custom architecture, flexible management, and stronger performance.

## Frequently asked questions

### Do you work with existing designs?

Yes. I can implement Figma designs and reorganize an existing experience when it needs stronger hierarchy, responsive behavior, or clarity.

### Can the website remain easy to manage?

Yes. When WordPress is the right platform, I structure content so it can be updated without direct code changes.

### Do you also cover performance and technical SEO?

Yes. Performance, semantic structure, accessibility, indexing, and structured data are part of my technical work.

## Contact

- Email: aynatcm@gmail.com
- [Reservar Google Meet](https://calendar.app.google/BMs7zwayjqtgmRHd9)