Web platform
Straightline Landscape
Landscape platform featuring a reactive budget calculator and a conversion-focused experience.
Context
Landscaping services presented through a web experience built for prospective customers.
Problem
Explain the service offering and help each visitor estimate an investment without breaking the conversion journey.
Solution
A manageable WordPress foundation connected to a reactive calculator built with Vue.js.
Technical decisions
- Separate content management from the calculator interaction.
- Prioritize clarity, performance, and a direct conversion path.
Outcome
An experience where visitors can understand services and get an initial estimate with less friction.
Work delivered
I developed a web experience that presents landscaping services and helps potential customers estimate their investment clearly.
The solution combines WordPress with a reactive Vue.js interface while protecting performance, content management, and a direct conversion journey.