# Crafted Code Hub — Case study

> Agency website built to communicate technical services, projects, and a proposition centered on performance and custom development.

- Profile: [Aynat Cortez](https://aynatcortez.com/en/)
- Category: Digital agency
- [Visit project](https://craftedcodehub.com/)

## Context

The digital presence of Crafted Code Hub, an agency I co-founded to provide design, development, optimization, and automation.

## Problem

Turn a broad technical offer into a clear narrative, local positioning, and direct paths toward services and contact.

## Solution

A custom WordPress theme with dedicated service pages, a portfolio, editorial content, and consistent calls to action.

## Technical decisions

- Build a recognizable technical identity without relying on a generic agency aesthetic.
- Separate services, case studies, and content to improve navigation, positioning, and conversion.

## Outcome

An owned platform for explaining capabilities, publishing recent work, and generating business opportunities from Nicaragua.

## Technologies

- WordPress
- Custom theme
- Technical SEO

## Full description

As co-founder and developer at Crafted Code Hub, I contributed to the definition, design, and development of its digital presence.

The site organizes services, projects, and educational content within a custom WordPress theme. Its architecture balances visual identity, performance, local positioning, and clear paths toward requesting a quote.